Remove Buyer Intent Remove Demo Remove Eloqua Remove Verticals
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Madison Logic’s Tom O’Regan Named a Top ABM Leader and Innovator Impacting the B2B Sector

Madison Logic

O’Regan anticipated companies and agencies need to extend ABM in multiple vertical and geographic markets using a digital-first strategy based on buyer intent and other data signals. Both complement the current platform integrations with Salesforce, Marketo, and Oracle Eloqua.

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Why It’s Time to Start Leveraging Database Marketing for PPC

Directive Agency

Bombora – Has leading behavioral/intent data for accounts and “surge signals” that help with account prioritization. DiscoverOrg – Has depth of data for verticals, locations, and contacts. New Customers: Using “Search” as Buyer Intent Signal. Identified ideal buyer intent keywords.