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Avoiding the Blind Spot for Marketing and Sales Qualified Leads

SalesIntel

A Marketing Qualified Lead (MQL) is a lead who has expressed interest in your offering, participated in your marketing campaign, or is more likely to become a customer than other leads. These are prospective leads interested in you but haven’t yet taken the next step into a sales discussion. How to Find Buyer Intent Data.

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What is Intent Data? Insights Beyond the 4 Corners of a Website

Zoominfo

The average B2B buyer is mostly finished with the buyer journey before they ever engage with a salesperson. That’s the goal of buyer intent data, a cutting-edge sales intelligence tool that cues you into prospects’ subtle buying signals , positioning you to be first in the door to make your pitch.

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What is Intent Data? The Predictive Sales Trifecta

DiscoverOrg

The average B2B buyer is 67% of the way through the buyer journey before they ever engage with a salesperson ( SiriusDecisions ). So, how do you intercept buyers in the early part of their journey? The trifecta: Fit + Opportunity + Intent data. But they’re not asking for help from your sales team.

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What is Intent Data? The Predictive Sales Trifecta

DiscoverOrg

The average B2B buyer is 67% of the way through the buyer journey before they ever engage with a salesperson ( SiriusDecisions ). So, how do you intercept buyers in the early part of their journey? The trifecta: Fit + Opportunity + Intent data. But they’re not asking for help from your sales team.