Remove crm-for-financial-services
Remove Buyer Intent Remove Buyer Personas Remove Effectiveness Remove Tactics
article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Advocate marketing The combination of customer service and marketing to have customers satisfied. A uthority – Do we know who will ‘write the check’? 

article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

With a seemingly endless stream of new trends, tactics, and acronyms, keeping your finger on the pulse of marketing key terms is vital to stay current (and relevant) as a B2B marketer. Advocate marketing The combination of customer service and marketing to have customers satisfied. A uthority – Do we know who will ‘write the check’?