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Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

Adobe Experience Cloud Blog

AUGUST 19, 2016

Businesses are 67% better at closing deals when sales and marketing are operating in lockstep, according to joint research by Marketo and Reachforce. ABM is a strategic approach to lead generation in which your time and resources go into targeting a key group of specific accounts. Get scrappy!

Lead Ranking

Lead Ranking B2B Marketing Account Based Marketing B2B Thought Leadership

B2B Lead Management Market Heats Up

Online Marketing Institute

JULY 31, 2009

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. So, there are a lot of resources going into trying to figure out "the formula" at the same time that the underlying chemistry is changing. Exciting times.

Enterprise Management

Enterprise Management Work Management Marketing Management Lead Management

B2B Marketing Zone

Summer Reading for B2B Marketers: 10 Must-Read Blogs to Get Back in the Zone

B2B Lead Management Market Heats Up

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