Is Twitter for Business Even Worth the Trouble | social crm.
Convince & Convert
SEPTEMBER 20, 2010
A new research study of 1,400 U.S. Can you imagine an “Illinois Marketing for Dummies book? Here are a few reasons identified in the study that the focus we put on Twitter may be entirely appropriate, and perhaps not even intent enough: The Iceberg Effect. The company can’t ignore me then! And for what?
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