Marketing Insider Group

JANUARY 26, 2021

If you’re like most companies, you realized in 2020 that annual marketing budget planning doesn’t work anymore. Annual budgets aren’t flexible enough to keep up with your audience’s dynamic behavior. Quick Takeaways: Annual marketing budget planning isn’t ideal anymore. Don’t overcomplicate things.

Marketing Budget Creation 321

Marketing Budget Creation Marketing Budget Planning Budget Programs 321

Webbiquity

APRIL 14, 2014

Find the answers to those questions and many, many more here in more than 80 social, content, search, and email marketing facts and statistics from the past few months. 4 Marketing Management and Measurement Stats. B2B Marketing ). Analytics are least commonly used to fine-tune the marketing mix (14%).”

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Choozle

APRIL 30, 2024

According to Gartner’s 2023 CMO Spend and Strategy Survey , 25.6% of marketing budgets are now dedicated to paid media, underscoring its critical role in marketing strategies. According to eMarketer , 42% of all digital marketing spending goes into search marketing.

Paid Content 52

Paid Content Multi-Touch Attribution Paid Search Agency Marketing Budget 52

Webbiquity

NOVEMBER 12, 2013

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. B2B Social Media Marketing Stats and Facts.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

Big contradictions on big data: 71% of marketers say they plan to have Big Data solutions in place in the next two years. But 75% of marketers can’t calculate their ROI of their marketing spending and and 50% of them say that IT is not a strategic partner. B2B Social Media Marketing Stats and Facts.

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

AUGUST 18, 2012

eMarketer ). 70% of marketers plan to increase the number of different social platforms they use in 2012. 52% of b2b marketers use video as part of their content marketing mix. Inbound and Content Marketing. 90% of b2b marketers do some form of content marketing. B2B Marketing Insider ).

Paid Content 100

Paid Content Social Media Social Marketing Statistics 100