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B2B Lead Management Market Heats Up

Online Marketing Institute

The problem is: these platforms are heavy on campaign design, execution, and reporting and light on lead management. Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. We're exceptionally creative.

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16 marketing automation platforms your organization should consider

Martech

Acquia Campaign Studio (formerly Mautic, which it bought in 2019) is a customer journey orchestration solution that allows brands to align their digital strategies, create, orchestrate and deliver exceptional customer experiences across all channels. Product overview. Marketo was acquired by San Jose-based Adobe in October 2018.