60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
A CTA can be placed anywhere in your marketing -- on your website, in an ebook, in an email, or even at the end of a blog post. CTR: Clickthrough Rate. The percentage of your audience that advances (or clicks through) from one part of your website to the next step of your marketing campaign. WOM: Word-of-Mouth.
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