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20 Innovative CRM Trends to Pay Attention to in 2022

Hubspot

In recent years, the CRM (Customer Relationship Management system) has evolved far beyond being just a tool for contact management. As 2022 approaches and we move further into the new decade, some key CRM trends will shake up the industry as we know it. CRM Trends for 2022. AI is becoming a key part of CRM systems.

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The Ultimate Guide to Video Marketing

Hubspot

Every decision made during the video creation process will point back to your video’s purpose and what action you’d like your audience to complete after watching it. There’s a time and place for videos to be off-the-cuff and completely unscripted. Step One: Scripting Your Video. That being said, most business videos need a script.

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16 marketing automation platforms your organization should consider

Martech

They also integrate seamlessly with many third-party CRM and other point solutions to offer extended capabilities. Budgeting and planning leverage marketing, CRM and finance systems to measure, track and optimize marketing performance. Artificial intelligence is used throughout the Acoustic Marketing Cloud.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Buyers are tuning out (or blocking completely) self-serving promotion and ads. CEO at Vertical Measures. Completing high quality SEO is still one of the best performing channels for B2B. This means you have to constantly monitor what your publishing, how many people are clicking, viewing, completing the forms and converting.