60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
T = Timeline: Determines the time frame for implementation. The BANT formula was originally developed by IBM several decades ago. We don''t think BANT is good enough anymore: Learn more about the qualification criteria set by HubSpot''s VP of Sales. BR: Bounce Rate. CPC: Cost-per-Click (See PPC).
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