Banners Class SME Vendors 
Buzz Marketing for Technology
JUNE 27, 2008
It’s easy to lose sight of the fact that most people who build elearning aren’t the high profile vendors talking about $100,000 courses. In fact, they now train their subject matter experts (SME) to use the tools. The SME are highly skilled and work in a very fast-paced environment. In fact, it’s the future.
The ROI Guy
APRIL 21, 2010
An on-line interactive ROI/TCO Calculator was developed and utilized as value added corporate website content, as the destination for worldwide print and banner ad campaigns, and in other on-line direct marketing programs. Case studies were commissioned, but did not provide all the proof needed.
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