The ROI Guy
DECEMBER 6, 2010
Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons.
The ROI Guy
NOVEMBER 4, 2010
Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. In this blog post, I present a few of the key research metrics and advice.
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xiQ
AUGUST 8, 2015
The AIDA model and its variants are the basis for sales funnels at many B2B firms. Evaluate: Buyers take a closer look at options uncovered while exploring, again leaning heavily on self-directed search and peer interactions as well as vendor sales representatives. Here are a few tips and insights to help you navigate these shifts.
Metadata
FEBRUARY 22, 2021
B2B Category Creators Episode 6 Complete Transcript Gil Allouche: Welcome everyone to the Category Creator podcast. My name is Gil Allouche. I’m the founder and CEO of Metadata. I have together with me, Michel Feaster, Nick Mehta and Mike Volpe. Maybe we’ll start with Michel, because you’re first on the Zoom video.
xiQ
AUGUST 8, 2015
The AIDA model and its variants are the basis for sales funnels at many B2B firms. Evaluate: Buyers take a closer look at options uncovered while exploring, again leaning heavily on self-directed search and peer interactions as well as vendor sales representatives. Here are a few tips and insights to help you navigate these shifts.
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