The B2B Marketer’s Quick Start Guide: ABM Orchestration
Heinz Marketing
AUGUST 5, 2021
Welcome to the sixth installment of The B2B Marketer’s Quick Start Guide. To put it simply, ABM is a B2B marketing approach that targets accounts instead of individual contacts. Advertise to your target accounts with the only DSP that delivers the precision and scale that B2B requires. Today’s post is about ABM Orchestration.
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