Remove B2B Remove Buyer Intent Remove CPM Remove Intent-based Prospects
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Marketing Minds Connect: Rethinking Your ABM Strategy by Leveraging Content

NetLine

You need to also speak with personalization and assess buyer intent. As a marketer always on the hunt for innovative strategies to deliver top-notch leads, you’re doing yourself and your company a disservice by not exploring ABM methods apart from traditional CPM models. ABM with Personalization and Buyer Intent. [DF]