TrustRadius Marketing

NOVEMBER 14, 2019

Common automation themes include outbound and inbound lead generation, campaign management, workflows, email sequences, reporting, and analytics. Tools like landing pages and segmentation can help you to build leads and drive interest to new visitors. Consider opt-in, unsubscribe, and bounce processing. Lead Management Features.

Marketing Automation Services 40

Marketing Automation Services Enterprise Management Work Management Marketing Management 40

Hinge Marketing

MAY 15, 2015

Assuming you have a decent website, there’s probably one crucial element standing in the way of capturing and keeping your ideal prospects: a lead magnet. A lead magnet, also referred to as an opt-in, buzz piece or lead generation piece, can significantly reduce the time it takes to convert a lead into a paying client.

Sales Qualified Leads 48

Sales Qualified Leads Lead Scoring Lead Ranking Auto Responder 48

Hubspot

FEBRUARY 3, 2012

In its 2012 Email Marketing Benchmark Report , MarketingSherpa surveyed 2,735 companies and asked them to rank the significance of 12 common email marketing challenges. Other data,' including form submissions and activities on site, can point you to the resources your recipients are truly interested in.

Email Marketing 28

Email Marketing Marketing Management Top of Funnel Deliverability 28