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Part 2 – Easy tips for marketing automation implementation.

Jackie Walts

Implementing marketing automation is a bit complicated, but hopefully these tips will make it go more smoothly: Know that automation on its own won’t bring success. Map out what you want to do, what kind of reporting you want and the kind of data and CRM sync you’re looking for. Marketing automation can be fun!

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How to Market Your Business on a Zero (or Small) Marketing Budget

GreenRope

With CRM and marketing automation tools, a business can easily segment and personalize every email marketing message. Email marketing takes on many forms. You can trigger auto-responders once a person fills out a form or trigger a drip campaign when they are added to a group within your database.

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Email Tracking & Engagement

GreenRope

Before evolving into the complete CRM GreenRope is today, we were an email focused marketing platform called CoolerEmail. As an email marketing and small business entrepreneur, GreenRope's CEO, Lars Helgeson, saw the need for a more integrated solution. Tips on Using Email Metrics. That's how GreenRope came to be.