5 Best Ways to Qualify Leads and Push them Down your Funnel
GreenRope
NOVEMBER 13, 2016
The MQL (Marketing Qualified Lead) – A marketing qualified lead is someone who is ready to get to know what you are offering. The MQL is window-shopping. Forrester Research found that companies who engage early win 74% of deals, while those that do not, win around 26%. How do you tell a MQL from a SQL? Nurture them.
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