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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

It''s kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software. HubSpot has APIs that developers use to get information from our software into theirs. Companies that sell to other businesses. Examples: Amazon, Apple, Nike.

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B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

A satisfied customer is rewarded for the advocacy they perform for the company. Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. Either operated by a single person or a group from the same company.

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article thumbnail

B2B Sales and Marketing Terms: A Complete Glossary

Anteriad

A satisfied customer is rewarded for the advocacy they perform for the company. Affinity marketing A partnership between a company and an organization that aggregates people sharing the same interests to bring a larger consumer base to the opposite party. Either operated by a single person or a group from the same company.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

It's kind of like a phone for applications to have conversations -- an API literally "calls" one application and gets information to bring to you to use in your software. HubSpot has APIs that developers use to get information from our software into theirs. An adjective used to describe companies that sell to other businesses.