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60 Marketing Acronyms Every Industry Pro Should Know

Hubspot

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. Examples: Amazon, Apple, Nike. WOM: Word-of-Mouth. 60 Common Marketing Acronyms.

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Top 40 Posts and Hot Topics of Inbound Marketing and Social Media

B2B Marketing Zone Posts

&# If you’re a business to business marketer, you ought to check it out. Biznology , June 30, 2010 Image via Wikipedia. CK’s B2B Blog , June 8, 2010 I recently ran across a positively terrific article on WOM penned by McKinsey’s Jacques Bughin, Jonathan Doogan and Ole Jørgen Vetvik. We need one, too.