60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
AIDA: Attention, Interest, Desire, Action. CRM: Customer Relationship Management. At the simplest level, CRM software lets you keep track of all the contact information for these customers. SMB: Small-to-Medium Business. 60 Common Marketing Acronyms. Learn more about the new purchase consideration cycle.
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