60 Marketing Acronyms Every Industry Pro Should Know
Hubspot
JUNE 19, 2014
AIDA: Attention, Interest, Desire, Action. CPC: Cost-per-Click (See PPC). Regularly determining your company’s NPS allows you to identify ways to improve your products and services so you can increase the loyalty of your customers. SMB: Small-to-Medium Business. 60 Common Marketing Acronyms. CPL: Cost-per-Lead.
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