article thumbnail

7 ways to use data to create better social media content

Sprout Social

If you want to be best in class, examine what is not working and diagnose why. Consumers revere brands that know how to engage their audience as best in class on social, according to the Sprout Social Indexâ„¢. Aida Ruilova Director of Brand Research, Analytics & Insights, Teach for America. Was a CTA missing?

article thumbnail

Our Customers Lead the Revolution: A Recap of Day 2’s Events at Our ‘Breakthrough’ Customer Conference

6sense

Aruba: Building a Best-in-Class Martech Stack . Make your ABM practice more agile, effective and engaging by: Adding trending keywords based on new customer challenges and your differentiation . Aida Kamber (VP of Growth Marketing) and Dorothy Milazzo (Sr. 63pp MQL quality. 307% organic traffic. 454% brand search clicks. +70%

article thumbnail

How to Create the Ultimate Marketing Funnel (Templates Included)

Single Grain

AIDA: Another Way to Remember Content Creation Stages. class="sg-content-upgrade-banner"> We’ve helped Fortune 500 companies, venture backed startups and companies like yours grow revenues faster. AIDA: Another Way to Remember Content Creation Stages. What differentiates Molly’s product from her competitors’ products?