AIDA B2B Business to Business Cost Per Click 
Sprout Social
MARCH 21, 2017
But just as a point of reference, one of the most popular marketing funnel frameworks is the AIDA model, which stands for “Awareness, Interest, Desire and Action.” Make sure you’re tracking the number of clicks each ad generates, and the cost per click.
ClickDimensions
MARCH 8, 2023
AIDA (Attention, Interest, Decision and Action)- A four-step purchase funnel where customers travel from attention to action. B2B (Business to Business)- It is a communication between two different businesses, such as manufacturers and wholesalers. CPA can be competitive which in turn leads to high costs.
Hubspot
JUNE 19, 2014
AIDA: Attention, Interest, Desire, Action. B2B: Business-to-Business. Companies that sell to other businesses. B2C: Business-to-Consumer. An internet advertising model where the advertiser pays for each specified action someone takes, like an impression, click, form submit, or sale.
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