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Why Cisco Is Hiring Over 200 Content Marketers

Contently

The move was positioned as an organizational consolidation under new CMO Karen Walker, but, in truth, it had to do with a much more strategic aim: refocusing Cisco’s marketing on content. Washer is one of the funniest people on the marketing conference circuit, using his talents to make hilarious videos for Cisco.

article thumbnail

Why Cisco Hired Over 200 Content Marketers

Contently

The move was positioned as an organizational consolidation under new CMO Karen Walker, but, in truth, it had to do with a much more strategic aim: refocusing Cisco’s marketing on content. Washer is one of the funniest people on the marketing conference circuit, using his talents to make hilarious videos for Cisco.