Adsense Curation Online Marketing Outreach 
Online Marketing Institute
NOVEMBER 7, 2010
In the growing content marketing field, some companies choose a pure creation strategy (often using blogging platforms for publishing) and find it to be a challenge. For B2B marketers, content curation provides the best of both worlds. Content curation is editing on steroids. For some brands, curation may be enough.
Optinmonster
MARCH 5, 2020
Here’s one thing we know: The same research shows that one way successful marketers achieve great content marketing ROI is to use tools to help with content creation, curation, and distribution. When they get it right, marketers achieve: Improved audience engagement. Email Marketing Tools. More sales.
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