What Is an Ad Network? Definition, Types, and Examples
Martech Advisor
OCTOBER 17, 2019
Some of the options you could consider are: Cost per thousand impressions (CPM). Viewable CPM (vCPM). Cost-per-acquisition (CPA). Brands such as Netflix that are targeting a massive audience, cutting across demographic barriers, have successfully used pop traffic. In many ways, AdSense is the oldest ad network available.
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