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A marketer’s 2022 guide to Marketo: What it does today

Martech

Targeted, personalized display ads. More advanced data deduplication and data cleansing can be enabled through integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. Account-based insights can also be delivered to sales offering full visibility across the buying team.

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16 marketing automation platforms your organization should consider

Martech

Preferred location feature allows marketers to leverage AI-determined personal locations (such as “home” and “work”) to communicate personalized messages and offers while maintaining customer privacy. The company has 4,000 employees, is publicly traded on the New York Stock Exchange and has offices across the world. ActiveCampaign.