What Does the Subprime Mortgage Crisis Have to Do With B2B Marketing?
6sense
DECEMBER 8, 2021
It was a boon for mortgage brokers, bankers, and real estate agents. Shared their email address at a trade show? MQLs keep us operating under the outdated premise that we can be successful by engaging with just one individual, in what’s called a single-threaded deal. That’s worth Y points. Opened an email?
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