Active Conversion Information Pricing Case Studies 
Industrial Marketing Today
AUGUST 27, 2012
Here are three quotes from well-known sources to validate my claim in case you have doubts about my statement. However, the way potential buyers look for information has. P.S. That article has generated a very active conversation for both sides of the argument. The industrial buy cycle has not changed.
Online Marketing Institute
JULY 31, 2009
However, many tech buyers visit vendor Web sites many times to learn about and compare products, yet few register or leave evidence of their activity. Users can query this widget to find out more about these visitors and decide if they want to purchase full business contact information. I’m sure I forgot a few. Among other stuff.
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