Prophets of Profit: 25 ABM Experts Give 2017 Predictions & Advice
Engagio
JANUARY 9, 2017
But before we move into 2017, it’s important to lodavok back at 2016 and the state of ABM to see how far we’ve come. According to the SiruisDecisions 2016 State of ABM study, 70% of all B2B companies focused on driving account based marketing programs. It’s no longer word of mouth; it’s world of mouth.
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