Digilant
MAY 11, 2023
Therefore, advertisers must adopt a video-first mindset when crafting their media plans, allocating a substantial portion of their video budget toward streaming content across CTV/OTT. billion in ad revenue in the US by 2025. Overall, TV is becoming a central hub for even more entertainment sources.
Digilant
FEBRUARY 2, 2023
Each year, more consumers continue to switch their cable boxes for streaming platforms, viewing their television content through Connected TVs and over-the-top devices. The Rise of Social Commerce By 2025, social commerce spending is anticipated to reach $1.2
Digilant
FEBRUARY 2, 2023
Each year, more consumers continue to switch their cable boxes for streaming platforms, viewing their television content through Connected TVs and over-the-top devices. The Rise of Social Commerce By 2025, social commerce spending is anticipated to reach $1.2
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