DealSignal

FEBRUARY 1, 2024

B2B Marketing Trends: Tactics to Deploy in 2024 Ethical data collection In the evolving landscape of B2B marketing, ethical data collection emerges as an indispensable skill set. As we navigate through 2024, creativity and transparency will be paramount in understanding customer behavior and preferences.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing AI 52

DealSignal

FEBRUARY 26, 2024

When rating the top goals for B2B email marketing on a scale from 1-5, lead generation came at the top (85%), followed by sales (84%), lead nurturing (78%), and customer retention (74%). 59% of B2B marketers prefer email for lead generation. Keep these best practices in mind for your next email marketing campaign.

Email Marketing 52

Email Marketing Marketing Automation Services B2B Marketing Practices 52

DealSignal

JANUARY 31, 2023

To stay ahead of the curve, businesses must be prepared to adapt their strategies and think outside the box in order to effectively reach and engage their ideal clients. By utilizing B2C tactics, B2B marketers can increase their ROI and more effectively target their desired audience in a cost-effective manner.

B2B Marketing 52

B2B Marketing Trends Work Management Marketing Management 52