Google Optimize Sunset: 15 Seasoned Testers Reveal Their Exact Blueprint to Pivot & Move Forward
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MARCH 9, 2023
Maybe you don’t need to pay for the whole A/B testing package, especially if your budget doesn’t allow it and there isn’t a long-term optimization strategy to justify it. Plan a timeline from now until 30 Sept 2023: Ensure any tests you have running have a clear plan to end at least one month before 30 Sept 2023.
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