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Auto Advertising: What’s Ahead for Marketers

Outbrain

Auto brands must adjust their marketing approach to fit these new consumer behaviors. The electric vehicle market is particularly robust: 2.6 million electric vehicles (EVs) were sold globally in H1 2021 (up 160% compared to H1 2020), and an incredible 2 million EVs were sold in Q1 2022 alone. Speed up with native.

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5 Ways for Marketers to Overcome the Analytics Hurdle

LeadsRX

Too many marketers think marketing data, such as from attribution, is too complex; but truth and trust in impartial data can chart a path to marketing optimization. Source: Gartner Marketing Data and Analytics Survey 2020, September 2020 (400 marketers surveyed). Poor Data Quality.