2018 Lead Management Multi-Touch Attribution Reachforce 
Martech
JANUARY 13, 2022
The company was founded in 2006, but was purchased in 2018 by software juggernaut Adobe for $4.7 More advanced data deduplication and data cleansing can be enabled through integrations with a number of LaunchPoint partners, including RingLead, ReachForce, StrikeIron, and CRMFusion. Prioritized lead and account engagement scores.
Martech
FEBRUARY 25, 2022
Marketing automation platforms are a critical part of the martech ecosystem for many businesses, offering numerous benefits by streamlining manual B2B marketing tasks, including lead management, email campaign development and landing page creation. This includes cross-channel, multi-touch and multi-wave campaigns.
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