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Will humans have to re-write AI’s draft of history? 42 marketing and communications predictions for 2024

Sword and the Script | B2B

By focusing on building trust, marketing and communications pros will also raise Google search algorithm ranking. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements. Audiences know the difference.

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30+ Women in Marketing Who You Needed to Follow Yesterday

Directive Agency

Michelle Killebrew is the vice president and head of marketing at PwC New Ventures, an internal software service incubator. She specializes in go-to-market strategy, campaign optimization, and demand generation and has gained significant recognition for her innovative campaigns and effective processes in her strategic roles with IBM.

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30 Women Shaping B2B Tech Marketing

SnapApp

Marketing, sales, and customer success teams have to evolve. Websites and emails have to work harder and be more strategic about who they're targeting. . Not 100% work-related, but I just returned from living in Vietnam for 2 1/2 months. A ppcues | Head of Content Marketing. . Margaret Kelsey.

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30 Women Shaping B2B Tech Marketing

SnapApp

Marketing, sales, and customer success teams have to evolve. Websites and emails have to work harder and be more strategic about who they’re targeting. Not 100% work-related, but I just returned from living in Vietnam for 2 1/2 months. A ppcues | Head of Content Marketing. Margaret Kelsey.

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16 marketing automation platforms your organization should consider

Martech

Founded in 2019 after IBM Watson Marketing separated from IBM as a standalone company, Acoustic powers thousands of marketing teams in more than 70 countries, sending more than 4 billion messages every week. Target customers. SMS campaigns reach customers quickly with personalized, targeted messages. Target customers.