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Show Me the Numbers: Hard Data on Internet Use and Media Spend

Customer Experience Matrix

A Forrester chart, posted on CNET shows five years of data on time spent per week with major media. Forrester and Marketing Profs report B-to-B Marketing in 2009 shows that business marketers most commonly use their company Web site, email, public relations and trade shows. What is the share of ad spending for different media?

Spending 120
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Best Social Media Stats, Facts and Marketing Research of 2010

Webbiquity

by eMarketer. You’ll learn from this fascinating infographic that Forrester Research estimates that $716 million was spent on social media marketing in 2010, and the figure will reach $3.1 At that point, social media will be a bigger channel than email or mobile, though still far smaller than search or display advertising.

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

This incredible site displays real-time statistics on a variety of global internet metrics, including today’s “Intetnet mood poll,” the relative positions of the largest social networks, how time is spent online, and a constantly changing collection of “Fun Facts” (e.g. million followers”).