2013 CPL SMB WOM 
Hubspot
JUNE 19, 2014
A Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. CPL: Cost-per-Lead. SMB: Small-to-Medium Business. WOM: Word-of-Mouth. Learn more about creating a powerful WOM marketing strategy here. Learn more of the details here.
Hubspot
MARCH 10, 2016
It's a Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. 24) Cost-per-Lead (CPL). 81) Small-to-Medium Business (SMB). 95) Word-of-Mouth (WOM). Learn more about creating a powerful WOM marketing strategy here.). 14) Churn Rate.
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