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The Stories Behind 6 Major Brand Makeovers

Hubspot

Their ads have found their way onto many sexist campaign roundups, including Adweek's Most Sexist Ads of 2013. 5) GoDaddy. For years, GoDaddy's marketing seemed centered around the adage that "all press is good press." This has signaled a completely new direction for AXE. 6) Bud Light.

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