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32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program

NuSpark Consulting

DECEMBER 31, 2011

Thought I’d give it a shot as well, running through a master list of “resolutions” as preparation for improving your inbound marketing and lead generation strategies for 2012 and beyond. Do a SWOT analysis. Have a content and promotional plan for your webinar, virtual trade show, and online events.

Lead Generation 100
Lead Generation Budget Programs Sales Qualified Leads Paid Search Agency 100
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Book Review: Marketing in the Round

Webbiquity

FEBRUARY 4, 2013

Chapter 10 in this section includes excellent examples of using calendars to sequence different tactics, for example the different types of PR and social media marketing activities utilized leading up to and then following up on a major trade show or industry event. Social media marketing is an asset ; advertising is an expense.

Paid Content 100
Paid Content Enterprise Management Planning Work Management 100
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