32 Resolutions to Prepare for Your 2012 B2B Lead Generation Program
NuSpark Consulting
DECEMBER 31, 2011
Thought I’d give it a shot as well, running through a master list of “resolutions” as preparation for improving your inbound marketing and lead generation strategies for 2012 and beyond. Process: Set your lead generation campaign goals. Lead-to-sale conversion rate. Do a SWOT analysis. Revenue-per-lead.
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