2011, Consulting, Intent Data and Zoominfo

The Difference Between Firmographic and Technographic Data

Zoominfo

JULY 3, 2020

When we are considering buying something, we can consult different websites, brands, storesin order to find the perfect match. The answer: data. But not just any kind of data. Behavior and intent data are two of the obvious choices, but there are different sources of data that can tell you a whole lot more about an account.

Account Based Marketing

Account Based Marketing Zoominfo ABM Budget Programs

The Difference Between Firmographic and Technographic Data

Zoominfo

JULY 3, 2020

When we are considering buying something, we can consult different websites, brands or stores in order to find the perfect match. The answer: data. But not just any kind of data. Behavior and intent data are two of the obvious choices, but there are different sources of data that can tell you a whole lot more about an account.

Account Based Marketing

Account Based Marketing Zoominfo ABM Budget Programs

B2B Marketing Zone

The Difference Between Firmographic and Technographic Data

The Difference Between Firmographic and Technographic Data

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