2011, Consulting, Demographics and Zoominfo

The Difference Between Firmographic and Technographic Data

Zoominfo

JULY 3, 2020

When we are considering buying something, we can consult different websites, brands, storesin order to find the perfect match. The same way that demographics provide information about human characteristics, firmographic data provides information about firms or companies that allow you to group them into market segments.

Account Based Marketing

Account Based Marketing Zoominfo ABM Budget Programs

The Difference Between Firmographic and Technographic Data

Zoominfo

JULY 3, 2020

When we are considering buying something, we can consult different websites, brands or stores in order to find the perfect match. The same way that demographics provide information about human characteristics, firmographic data provides information about firms or companies that allow you to group them into market segments.

Account Based Marketing

Account Based Marketing Zoominfo ABM Budget Programs

B2B Marketing Zone

The Difference Between Firmographic and Technographic Data

The Difference Between Firmographic and Technographic Data

Webinars

Stay Connected