How 7 Experts Solve Their Most Painful Email Marketing Problems
Hubspot
JUNE 12, 2013
For example, in 2011, we conducted a test to see if including a personal name in an email''s "from" field would increase email clickthrough rate. But when it comes to email specifically, according to BTOB Magazine , 49% of B2B marketers spend more time and resources on email than on other channels. confidence.
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