Remove 2011 Remove B to B Remove Demand Generation Remove Lead Management
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5 Simple Steps to Ruin Marketing Automation

ANNUITAS

According to the SiriusDecisions B-to-B Marketing Automation Study from 2014, there are nearly 11 times more B2B organizations using marketing automation now than in 2011. Your marketing automation platform needs to be a tool to enable your Demand Generation Strategy. Things couldn’t be better.

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The New Alliance Between Sales and Marketing – SiriusDecisions 2011 Recap

ANNUITAS

The theme for this year’s event was “B-to-B Sales and Marketing – Forging a New Alliance”. Since founding The Annuitas Group in 2005, we have been speaking about the importance of lead management process , and how it affects alignment and revenue improvement.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

Nurture The Leads In Your Sales Funnel – On Social Media - Lead Views , August 27, 2010 Today, in most B2B companies, the marketing departments engage in Lead nurturing programs. Lead nurturing in fact becomes an integral part of the Lead Management process for those companies which use Marketing Automation solutions.