Convince & Convert

SEPTEMBER 11, 2011

While we’re on the topic of crimes against math, let’s examine Nielsen ratings, which are used to set prices for billions of dollars of television advertising in this country. The research I did for The NOW Revolution found that in 2009 there were 1,147,910 households with a TV in metropolitan Charlotte.

Social Media 159

Social Media Database Marketing Television marketing CRM 159

Customer Experience Matrix

JANUARY 31, 2010

External systems can also add names through the Marketing Studio API. If the administrator chooses, Salesforce.com users can also open a Marketing Studio portal to see the marketing calendar, assets, lead lists, activity requests, content reviews, project tasks and reports.

Paid Search Agency 120

Paid Search Agency Work Management Marketing Management Resource Management 120

Customer Experience Matrix

JULY 28, 2009

Summary: Entiera is a sophisticated consumer marketing automation system, offered as a service and at a lower price than conventional competitors. Entiera Insight is a marketing automation system primarily for companies that sell to consumers. This is an impressive set of features.

Marketing Automation Services 120

Marketing Automation Services Enterprise Management Work Management Marketing Management 120