Remove category industry-news
Remove 2008 Remove Analytics Remove SEM Remove SEO
article thumbnail

How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Don’t send blanket solicitations to bloggers in the same general industry. For example, we get pitches from PR firms about major brands running new viral or social media campaigns. Expecting a blogger to keep under wraps news for several weeks is ridiculous. Don’t embargo an announcement for more than a few days.

article thumbnail

B2B Marketing ROI

Online Marketing Institute

Within the B2B industry, your website can mean everything to your potential customers. By having more organizational flow to your website, you also increase SEO. When too much marketing fluff or too many industry words are used, it is hard for others to get the gist of the product or service.