Cohort Demand Waterfall Conversions – The Framework
B2B Marketing Analytics
JUNE 28, 2020
With the ability to leverage data and analytics in real-time across the life cycle of all marketing campaigns irrespective of the channel and the source, all these data-driven strategies are transforming marketing into a revenue-generating function. MQLs to SALs (Sales Accepted Leads). SALs to SQLs (Sales Qualified Leads).
Let's personalize your content