The Lead Generation-Inbound Marketing- Funnel Optimization Toolkit
NuSpark Consulting
APRIL 13, 2012
Where SEO connects prospects to websites for further research, paid search connects prospects to specific landing pages and microsites, designed specifically for lead generation. Funnel Management: Qualify and nurture leads until they become real sales opportunities. . Here’s a link to the SEO tools we like. Paid Search.
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