Account Based Marketing Strategies: 7 Tactics to Improve Campaign Performance
DealSignal
AUGUST 30, 2021
It’s a good idea to loop in product managers, R&D teams, business development, and other departments that work closely with the solutions you are selling. If you’re new to the term “intent-based leads,” these are customers who are actively shopping for a product or solution like yours who are demonstrating strong intent to buy.
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